Launching a good bank
I joined Tandem to help them design their launch CX. I was the lead designer for growth, owning the acquisition and activation journeys.
18 months from brief to live app
Rated 4.3 stars at launch
As an individual contributor, I was delivering designs for build while also ensuring the team's output creates a coherent and successful acquisition funnel.
Cracking the challenge of building trust in our first users so they connect their existing bank to Tandem.
Designer: Jacob Hammond
Using conversational UI to allow for a more considered or a faster journey depending on prospects' risk appetite.
Designer: Christoph Backoefer
Ensuring each touchpoint does its part to activate customers successfully.
I supported 2 designers in their professional development.
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